Tom Sorensen | NPAworldwide

How do I find powerful keywords for my Resume and LinkedIn?

Ever asked yourself if keywords matter in your Resume and LinkedIn? The short answer: Keywords are as important in Resume/LinkedIn as they are on Google.

Searching for information on Google, using your own choice of words in the search box, is quite similar to how recruiters search for candidates on the internet, on LinkedIn, and in their Applicant Tracking Systems (ATS). 

Almost all companies use ATS to find the right candidates

According to JobScan, 494 US Fortune 500 corporations have an Applicant Tracking System (ATS). That is an astounding 98.9% of the world's most successful companies.

An Applicant Tracking System is a software program or app that companies are using to organize the entire recruitment process from receiving resumes all the way through interviews, assessments, job-offer, to placement and on-boarding. 

Google receives about 3 million applications per year, Apple and Microsoft about 2 million each. 

And there you have the reasons why companies go for the ATS app solution rather than hiring an army of people to read through resumes.

Consider power words & resume action verbs – read more

Advanced: Use Word Cloud for best keywords – read more