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The Standard, Hua Hin

The Standard, Hua Hin
Address: 59 Naresdamri Road
Hua Hin Sub-District
Hua Hin District
City: Prachuap Khiri Khan
Post Code: 77110
Country: Thailand
Phone Number: +66 (0) 32 535 999
General Email:
Business Activity: Hotel
Business Activity: Restaurant
Business Activity: Spa and Wellness
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Hua Hin has been a beloved beach getaway for over a hundred years, dating back to the construction of the railroad connecting the bustling metropolis of Bangkok with this dreamy seaside town. By the mid-1920s, it became the chosen holiday retreat for Thai nobility drawn to the undiscovered pristine coastline.

Over time, this sleepy fishing village has transformed into a popular coastal destination while maintaining its old world charm and natural beauty. This beach town has been even further awakened with the arrival of The Standard, Hua Hin. And not to brag but, we made it on Conde Nast Traveler's 2022 Hot List as the only hotel in Thailand.

The Travel + Leisure World’s Best Awards 2022 are in and not only did you vote us the #1 resort in South East Asia, you also crowned us the #7 resort in Asia, and the #35 resort in the world.
Products or Services
The hotel offers world-famous Miami spa treatments seamlessly paired with a lively and vibrant pool scene. There are the Lido restaurant and bar for all-day indoor or al fresco dining, elixirs and fresh pressed juices at The Juice Café, and the impeccably restored Heritage House, Praça, for authentic Thai food and craft cocktails in an unparalleled setting.
The simple premise behind The Standard is that it is anything but. The Standard’s irreverent and playful sensibility, combined with its careful consideration of design, detail and service, has established its reputation as a pioneer of hospitality, travel, dining, nightlife, retail, publishing, and technology. We believe in hospitality fueled by culture as we take The Standard into the global market.
Companies Represented
Ms. Maneechaya Sarasuk, Director of Communications
Senior Management
Mrs. Nathalie Cockayne, General Manager
Ms. Sukanya Viriyathanaporn, Director of Sales and Marketing
BCCT Member Company since 2021


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